20th Century Fox wanted to mark the home entertainment release of “The Simpson’s Movie” in December 2007 by doing something disruptive and fun. We were approached by Taylor Herring PR and asked to produce a giant replica of ‘Spider-Pig’ then fly it over Battersea Power Station.
The stunt was to pay homage to the Pig Floyd album “Animals” which was released exactly 30-years earlier.
The activity aimed to create memorable images and maximise media coverage for the release.
(Event photos below by Tim Anderson.)