Bicester Village wanted to spread some festive cheer to visitors over the busy Christmas shopping period.

Brief

What we did
To maintain a continuous feel-good festive atmosphere we sourced two traditional gospel choirs and set them to perform in rotation around the luxury shopping complex.
Donning plush red robes, our vocalists roamed the Village sharing joyful classic carols such as ‘Santa Claus is Coming to Town’, ‘Silent Night’ and, of course, ‘We Wish You a Merry Christmas’ giving passing shoppers a seasonal spring in their step.

Highlights
- Scores of passersby took time out from their frenetic festive shopping to enjoy, and even join in with, the classic carols
- A sprinkling of Christmas cheer was brought to a busy Bicester Village, and many magical moments were shared
130
boutique stores
10
classic christmas carols
1000
of shoppers given festive cheer