Brief

Bicester Village wanted to spread some festive cheer to visitors over the busy Christmas shopping period.

What we did

To maintain a continuous feel-good festive atmosphere we sourced two traditional gospel choirs and set them to perform in rotation around the luxury shopping complex.

Donning plush red robes, our vocalists roamed the Village sharing joyful classic carols such as ‘Santa Claus is Coming to Town’, ‘Silent Night’ and, of course, ‘We Wish You a Merry Christmas’ giving passing shoppers a seasonal spring in their step.

Highlights
  • Scores of passersby took time out from their frenetic festive shopping to enjoy, and even join in with, the classic carols
  • A sprinkling of Christmas cheer was brought to a busy Bicester Village, and many magical moments were shared
130
boutique stores
10
classic christmas carols
1000
of shoppers given festive cheer
A ten-strong choir in red robes and white bobble hats sing in front of shops at Bicester village
A ten-strong choir in red robes sit on a sleigh decorated in holly and pine-cones
A ten-strong choir in red robes and white bobble hats sing in front of a Gucci shop
A ten-strong choir in red robes and white bobble hats sing in front of a Gucci shop

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