Ibiza Rocks

The Big Pink

Ibiza Rocks wanted to promote themselves as being the new home of the Pool Party.

To achieve this we designed and created a giant inflatable pink flamingo to be used as a pool float at the hotel.  Our 5m flamingo took pride of place at the Elrowtown festival before being shipped off to The White Isle.

A team of promotional performers lead the customer interaction onsite. Subsequent images were turned in to a GIF and printed as a souvenir. Visitors could win a trip for 3 to the Ibiza Rocks Hotel for the best photograph/GIF shared on socials.

Over 3 days we reached 1.8million social accounts, generated circa 10k unique visits to the site plus countless likes and shares.

30000
Party Goers
516
Inflatables
1
Giant Flamingo

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